PDF Ebook Business Writing For Dummies By Natalie Canavor

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Business Writing For Dummies By Natalie Canavor

PDF Ebook Business Writing For Dummies By Natalie Canavor

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Sales Rank: #299062 in Books
Published on: 2013-09-30
Original language: English
Number of items: 1
Dimensions: 8.50" h x .88" w x 5.50" l, 1.08 pounds
Binding: Paperback
382 pages

Review
Business Writing for Dummies is an excellent read for B2B marketers, and is all laid out in the concise, easy to read format we have come to expect from the Dummies series. (B2B Marketing, December 2013)

From the Back Cover

Learn to:

Draft perfect emails, letters, proposals and more
Adapt your writing for your audience
Communicate effectively with global audiences
Edit and troubleshoot your writing

Business writing that achieves results!

In today's competitive job market, the ability to write well is a skill you can't afford to be without. Covering a wide range of business communications – from reports, proposals and press releases, to emails, web copy and tweets – Business Writing For Dummies is your must-have guide to mastering this crucial business skill.

Know the what and how of it – quickly work out exactly what you need to say and how to say it most effectively
Polish it till it shines – use simple techniques for editing and fine-tuning your copy for clarity and maximum impact
Connect with copy – leverage emails, letters and social media to forge valuable business relationships and to build your personal brand
Craft impressive business documents – write the kinds of bids, proposals, reports and promo materials on which successful careers are built
Take it globa – understand key differences in written communication around the world and how to tailor your copy for international audiences

Open the book and find:

The ABCs of writing well for any business context
Things that turn readers off immediately and how to avoid them
Handy tips for writing the spoken word
Examples of great proposals, reports, emails, blogs and more
Advice on how to write for a global audience
Expert guidance on advancing your career with writing

About the Author

Natalie Canavor is a business writer, workshop leader and adjunct professor at New York University, where she teaches advanced writing courses. Natalie's work as a journalist and organizational communicator has won international recognition. She uses her experience to help businesspeople and professionals write for results and achieve their career goals.

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